Archive for the 'Goals' Category
5 Strategies to Achieve Your Goals (Part One)
Even when you’ve set a “good” goal – one that adheres to your higher objective and is specific and measurable – you can run into some issues along the way… namely, staying motivated. Without motivation, even the most ambitious person will get sidetracked. Here are the strategies that I feel will keep you on track [...]
What I Learned About Marketing From Sea Turtles!
I recently watched the plight of newly hatched sea turtles, slowly and methodically making their way to the ocean. They faced all sorts of outside forces that turned hundreds of hatchlings into a mere 30-40 living specimens who actually made it to the ocean. Once there, they quickly learn how to manage life around their sea-based [...]
Six Mistakes We Make When Setting Goals (Part Two)
Last time we addressed three of my Six Mistakes – not being realistic, challenging or specific enough. Here are the final three mistakes to avoid when setting your goals. Not under your control. Several years ago, I set a goal to publish a book with a major New York publisher. I wrote the manuscript, edited [...]
Six Misakes We Make When Setting Goals (Part One)
In my experience, these are the main mistakes we make when setting goals. Not realistic. Sometimes, you set goals that are perfectly reasonable – until you set a timeline on them. For instance, losing 20 pounds. is great. Doing so by next Friday? Probably not very realistic. I’ve found especially with new entrepreneurs, [...]
How to Set Attainable Goals
Unfortunately, not every goal is a good goal. Goal-setting is a skill which can be broken down into three easily defined, concrete steps: Brainstorm your big objective. What are you trying to accomplish professionally or personally? Create a new product line? Streamline a process? Outsource some of your tasks? At this step, we’re trying [...]
Why Set Goals? Do Goals Matter?
Wednesday, December 29th, 2010Do You Set Goals?
Are You On Track To Grow Your Business in 2011? When I started my VA practice in 1998, the only experience I had in running a business was managing someone else’s. The company I had been working for was not the most ethical company around, and as a salesperson you were provided with quarterly goals to [...]
Creating a Simple Marketing Plan
Many of you broke into a sweat after reading the title, didn’t you? Most Virtual Assistants I work with don’t have a plan because they believe it’s too hard, too time consuming, or they just don’t know where to start. Creating a good marketing plan doesn’t have to be overwhelming, or costly, but it will save [...]
3 Tips for Crafting an Effective Tweetable Message
Few social networks sum up public discourse more effectively than Twitter. Thanks to its short-form nature and enormous audience, a single topic of discussion can often evolve into a completely natural case study for marketers. Be it immense disapproval or the immense success of a single principle, Twitter offers a unique look into conversation. But [...]










