What I Learned About Marketing From Sea Turtles!

I recently watched the plight of newly hatched sea turtles, slowly and methodically making their way to the ocean. They faced all sorts of outside forces that turned hundreds of hatchlings into a mere 30-40 living specimens who actually made it to the ocean. Once there, they quickly learn how to manage life around their sea-based [...]

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Friday, March 18th, 2011

Top Ten Marketing Mistakes to Avoid (Part One)

Without marketing your business could stagnate, or even worse, close. Identifying and correcting some basic marketing mistakes will help you to promote and grow your business.   Here are my Top Ten Marketing Mistakes   1.     Your message is too general. While some of you may think that EVERYONE could use your product or service, if you [...]

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Thursday, February 17th, 2011

Three Tips to Build Trust in Email Marketing

While using Email is an accepted form of Internet marketing, it’s still important that you build trust and show contacts that you respect them in how you collect email addresses and what you do with them. When a prospect shares their email address it greatly affects your ability to build on that trust. Here are three tips [...]

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Tuesday, March 9th, 2010

Generate Free Blog Traffic With Blogger Forums

Blog forums are a great place to start generating free traffic for your blog. Because of the obvious shared interest in the topic, blog forums create new interest and grow your following. Some of the better known blog forum sites are: Blogger Forum, Bloggeries and Blogst Forum. A basic Google search will yield vast numbers [...]

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Wednesday, January 13th, 2010

State of the Virtual Assistance Industry

Join me for an interactive and FREE teleseminar where I’ll share what I believe is the current State of the Virtual Assistance Industry, what it means to you, and your business, and why I believe 2010 can be an exceptional year for VAs. Date: Wednesday, January 13th, 2010 Time: 7:00 – 8:30 PM EASTERN Registration [...]

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Wednesday, January 6th, 2010

What’s a Brand Got to Do With It?

One of the things I enjoy most about having my own business is the freedom to choose who I’ll do business with.  Not that I’ve always enjoyed that luxury, but my business is at a point where I can be a bit picky about who I decide to partner with.   I just spoke to [...]

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Tuesday, September 8th, 2009

So, What Do You Do? Five Steps to An Infomercial that SELLS!

Did that title give you pause?  Many people struggle to answer this question.  Sometimes referred to as your elevator speech, or infomercial, having a smooth and easy to understand response will really go far in helping people to know who you are and what you have to offer.   Here are five things to consider [...]

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Monday, July 27th, 2009

Getting Referrals

Last week’s Elite Insider call was very informative and interactive.  I got lots of great responses and thought I’d expand on that positive feedback by sharing some information with my peeps.   Getting referrals takes time and work.  Just because you do a good job for your clients doesn’t mean they’re going to naturally send [...]

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Monday, July 20th, 2009

Top 10 Marketing Mistakes

Without marketing your business could stagnate, or even worse, close.  Identifying and correcting some basic marketing mistakes will help you to promote and grow your business.   Here are my Top Ten Marketing Mistakes   1.     Your message is too general.  While some of you may think that EVERYONE could use your product or service, [...]

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Monday, July 13th, 2009

Effective and Affordable Way to Market Your Business

Bottom Line – almost all of us could use more business – Join us for a results oriented teleseminar focusing on Word of Mouth Marketing – the most cost-effective way to grow your business.   Face it, closing a sale with a prospective client can be a challenge.  On the open market you have to [...]

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Wednesday, July 8th, 2009