Back in our industry’s humble beginnings (circa 1998), having a static website that basically provided an online brochure of sorts, was the norm. Not only has that totally changed with the onset of multiple technology options like Joomla and WordPress, but a totally different focus and ways to address search engine optimization. Being in an [...]
Branding has evolved over the years. When I first started my business in 1998, branding was pretty much about your logo, letterhead, business cards and web presence. As time went on, I learned that a well developed brand could be so much more than that, it could be what differentiates you from your competitors and helps you [...]
One of the most significant commonalities among my coaching clients is that most of them do not have a real, live, business and marketing plan in writing to make themselves accountable to growing a profitable Virtual Assistant practice. Not to mention that many either don’t use, or don’t have enough to protect themselves in [...]
KICK START YOUR VIRTUAL ASSISTANCE PRACTICE NOW! What would it take to grow your business and pay yourself a reasonable income regularly? Do you need more clients, better clients, fewer clients, but those willing to pay you more? What do you believe is holding you back from being successful? Tired of sitting in [...]
Ready to take charge of your business for success in 2012? Consider my new group coaching program starting in January! Are you stuck? Do you feel like you’re missing something in moving your business forward? If you’re like most VA professionals (or prospective VAs), you’re very good at what you do; however, you haven’t mastered [...]
We are pleased to announce that the Second Edition of Entrepreneurial Freedom: How to Start and Grow a Profitable Virtual Assistance Practice – in Kindle and eBook versions has been released. “We had to make several adjustments and offer the contracts and forms as a separately requested download, to successfully offer a Kindle version [...]
Taking the Monday off before the Melbourne Cup? Join us for an open discussion about being or becoming a virtual assistant – we share business challenges, resources, and have an informal chat about anything participants would like to discuss during this open forum. We’ll also be sharing information about the International Virtual Assistants Association (IVAA.org), [...]
Like most industries, raising your rates is a delicate process that many virtual assistants and small business owners fear. While understanding what prospects are willing to pay for your particular product or service is key to growing and maintaining your business, sometimes it’s as easy as learning that you need to generate a certain amount of [...]
As the virtual assistant industry has continued to evolve I have seen some trends that have helped improve our ability to promote our services while helping prospects and clients understand the value and benefit of working with virtual professionals. One of them is the transition away from quoting hourly rates to creating packages that [...]
As the Virtual Assistance industry continues to evolve, more and more organizations are promoting and endorsing the use and growth of the Virtual Office Professional. The March issue of the NBEA’s (National Business Education Association) Newsletter was focused on “The Virtual Office Professional (VOP)” and featured several of my client’s views, as well as those [...]
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Outrageous Advertising
For anyone who wants to expand their marketing options this is THE book that will help you think outside the box.
The Magic of Newsletter Marketing
Great read on building client relationships through newsletter options.
The Art of Barter
by my dear friend Karen Hoffman who shares incredible insights on making connections and trading for just about anything.
Cracking the $$ Code
a frank look at how differently men and women look at money and how to learn to get paid what you deserve.
Delivering Knock your Socks Off Service
Incredible read with multiple techniques for working successfully even with the most difficult client.
This is a great read about the marketing plan process, especially for VA start-ups. She really goes into some detail about the different elements of marketing and gives some good solid examples.
Great read about mindset and attraction. It was encouraging and inspiring to read about the ‘six-figure’ women she interviewed. If Six-Figures is one of your goals, you would find this an interesting read.
A lot of what I teach in my coaching programs mirrors Michael Port’s system. This is a great read with lots of great resources & exercises. I hope you enjoy it as much as I did.
The definitive ‘how to’ book for anyone looking to start or grow a small or home-based Virtual Assistance practice; from deciding whether or not you have what it takes, to building a successful and ethical business. Available in soft-cover and eBook versions. A Companion Workbook is available, too.
Wonderful detail and outline to organizing a profitable speaking business. Helps me with speakers I support, too.
Virtual Business Startup System
VA Emarketing Essentials
VA Social Media
VA Passive Income Blueprint
